For everything to start, there must be some basic ground rules, for every story to begin it shall have a beginning and for every glory to be achieved its fundamentals shall be fulfilled.
For every alphabet there must be an ABC, these letters are the basic bricks that would be used to build the whole language, and for us in Digital Masters we have our own business alphabet, an alphabet that ensures that we keep growing and that our partners are also growing.
One of the famous -wrong- concepts about us is that we are an advertising agency, although we would use ads as a tool in the business development process, we won’t consider making ads as our ultimate goal, and that is exactly how the idea of setting up or alphabet or in other words our fundamentals popped up.
Based on a simple phrase which is “We do not do ads, we do achievements” the idea of our alphabet was born”.
This was simply the story of our work alphabet. If you want to know more about our core values and fundamentals you could just follow our Facebook page, Digital Masters.